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The Content Rich Store

This web page answers an important question...

If you want a content rich store that attracts free traffic from the search engines then you are in the right place.

The question was posed on our online store training page:

"Where do I find quality information for free to attract free traffic to my online store?"

If you want to get free traffic from the search engines, they are happy to reward you with it if you give them what they want first. The search engines give priority to web pages that are rich in content (so in other words, high quality information that answers peoples questions, solves their problems are at least entertains them in some meaningful way).

If your store pages are just selling products and are completely void of any real content... Well, let's see here. How shall we put this?

Got it! Here's the perfect illustration.

Have you ever seen one of those deserted ghost towns in an old western movie where there is nothing to see but an occasional tumble weed?



No More Tumbleweeds

Old western ghost towns are poor because they have no traffic. There are no people passing through them. Don't let this be the case with your online store.

You want your online store to be like a bustling metropolis with high rise buildings that cannot go up fast enough because the population is increasing by the hour.

I like the second illustration much better than the first one, don't you?



Let Me Save You Some Time...

Your time is valuable and so is mine, so let me save you some time on the whole content issue for your online store. There are websites where authors would love for you to take their well-written articles that had to meet editor approval even before it was displayed on the Internet. These authors would love for you to copy and paste their articles into your content rich store's web pages.

You may be thinking that this is too good to be true, but I will give you a personal example. Click HERE to see an article that I would love for you to copy and paste into your own content rich store's web pages. At the bottom of the article, there is a link where it says "Publish this Article."

When you click on that link, it will display the HTML code that you would copy and paste as the content for your web pages in your online store. If you put two and two together, so to speak, it shouldn't take long before you eventually realize how fast you can setup a content rich store.

With me so far?

Great.



The Beauty of the "Back Link"

Incidentally, if you are wondering why authors would take the time to write high quality articles that must meet editor's approval just to give it away for free, then trust me on this one. There is something in it for the author as well as the editor's website.

It is called a back link.

In other words, in the author's bio at the bottom of the article, there is a link back to the author's website of choice.

Pretty cool, eh?

Well, that's how it works. You put an author's article in your content rich store for free, and that author can receive free traffic back to their own website.

From the author's perspective, this is referred to as "Article Marketing."

From the publisher's perspective (that would be you), this is referred to as "answered prayer," because you don't have to personally write 100 articles yourself.

This is an example of leverage.

You can legally, ethically and morally use other peoples brain power to fill up the pages of your online store.

There are a bazillion articles out there all waiting for you to paste them into your web pages, and each one is hoping that you will take them for free.



What About "Duplicate Content?"

You may be concerned about the possible "consequences" of picking the exact same article that someone else is already using on their website because of the whole duplicate content issue. Don't worry too much, because the people who work for the search engines know all about article marketing.

They fully understand that article marketing is a legitimate way for authors to develop high quality content for publishers, and beyond that you shouldn't lose any sleep about it. Just follow the terms of use that are set forth by any given article website, and you'll do just fine.



One Hand Washes the Other

It's just like one hand washing the other. Of course, if you decide to leave the author's link out and use their content anyway, that is called plagiarism and copyright infringement and fines and all kinds of problems.

In addition to all that, it's just not right.

So don't even think about it. Abide with the terms of service and as every music teacher says, "Every Good Boy Does Fine."
(This is true for the girls, too.)

Your content rich store will get free traffic from the search engines when people run searches for keywords that pull up the web pages of your site.

Your visitors will notice also the related items inside the many pages of your content rich store that are available for sale while they are reading the quality content.

Maybe the will buy something. Maybe they won't. But one thing is certain. They will not even find your web pages in the search results if you don't have quality content.

Once again, the affiliate synergy concept is a beautiful one, but if you don't get any traffic to your websites, we can safely predict that you will not get any sales either.

Not only that but the Google AdSense will not admit you into their affiliate program if you are going to try to display their ads on web pages that are void of content.



In Summary

In summary, we have considered how you can take your online store to your customers, and we have also considered how you can attract free traffic to your content rich store through quality content.

We have also discussed where you can find lots of fresh content for free so that you can "stock up" your online store. We have touched upon the guidelines regarding the use of other people's work and how it can benefit all parties concerned.

We have touched upon other issues as well, but here's the bottom line: There is just one thing standing between you and your online store, and that, my friend, is time.

(At first, I was going to say a pot of coffee. Don't ask.)

Seriously...

Even if you are able to select your articles quickly, it is still going to take you time to copy/paste the HTML code of 100 articles into the content fields of your site. It is easy work, but it will take you at least a couple hours if you are selective.

Equipped with this information, you are on your way to start building a content rich store on the Internet.




Page copy protected against web site content infringement by Copyscape


EARNINGS DISCLAIMER: There is no promise, representation or gaurantee that you will make money by using the information, products, or services provided on or via this web page. This web page presents resources for educational and informational purposes. These resources are deemed reliable but not guaranteed. As with any information of a financial nature, you are responsible for conducting your own due diligence, and you should seek the advice of your own qualified advisers. Also, please note that some of the links on this web page will transport you to third party websites that are not under our control, and each one is responsible for its own policies and disclosures. Trademarks and brands are property of their respective owners. Any reference to third party trademarks or brands (whether direct or indirect) is for educational purposes only and no proprietary interest is implied.


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